[Stockholm, Sweden] — Refocus on Goals AB (ROG) is thrilled to announce the appointment of Malcolm Larri as the first member of its Advisory Board. 
Based in Stockholm, Larri brings a wealth of experience and a deep understanding of communication, leadership, and personal development, making him an invaluable asset to the company’s strategic growth.
Malcolm Larri is a highly sought-after coach, speaker, and consultant with a nearly 25-year career of empowering individuals and organizations to drive positive change. He is a professor at the prestigious Berghs School of Communication and has been a key figure in training and coaching leaders at some of the world’s largest companies, including Ericsson, Spotify and H&M. His work also extends to the vibrant startup community, where he coaches up to 100 startups annually at accelerators such as Antler Global, sharing his expertise in the art of pitching and presentation. A recognized thought leader, Malcolm has also hosted events like TEDx Stockholm, further solidifying his reputation as a dynamic and influential voice in his field.
Larri’s diverse expertise will be crucial as ROG Refocus on Goals AB continues to develop innovative solutions and expand its market presence. His guidance will help shape the company’s future direction and ensure its mission to help individuals and organizations achieve their goals is met with excellence.
“We are honored to have Malcolm join our team,” said Jean Francois Wipf, CEO of Refocus on Goals AB. “His insight and leadership are exactly what we need as we navigate our next phase of growth. Malcolm’s commitment to our core values and his vision for success align perfectly with our own. Welcome!”
“I am excited to be a part of ROG and to contribute to its mission,” said Malcolm Larri. I look forward to working with the team to achieve new milestones and help the company make a significant impact.”